Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-19288

Government Authority located in North Dakota; USA based organization looking for expert vendor for enrollment marketing, research and advertising services.

[A] Budget: Looking for Proposals

[B] Scope of Service:

(1) Vendor needs to provide enrollment marketing, research and advertising services for enrollment growth and financial stability.
- Monitor, evaluate, conduct situational analyses refreshes, and modify the strategic enrollment marketing plan as necessary for the remainder of the contract period
- Concept, planning, design, development, production, and evaluation of paid and unpaid advertising
- Content creation for various platforms including graphic design, photo and video production, messaging and writing
- The campaign package will include creative messaging and presentation that reaches key audiences and drives enrollment growth and fiscal stability
- Agency campaign creative elements (look, feel and creative elements including photos, video, copy, etc.) must be translatable to recruitment print and digital materials produced in-house
- Provide media plans for the college based on marketing goals and objectives including all applicable research and analysis
- Negotiate and execute media buys on behalf of the college that may include but are not limited to digital, traditional (print, radio, TV), search engine marketing
- State college seeks a firm to develop specific enrollment marketing strategies, establish quantifiable enrollment goals, implement the enrollment marketing plan, establish analytics for campaigns and monitor, evaluate, conduct situational analyses refreshes, and modify the enrollment marketing plan as necessary for the remainder of the contract period
(2) All question must be submitted no later than March 8, 2021.

[C] Eligibility:

Onshore (USA organization Only)

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office premises.

Expiry Date : Monday, 15 March, 2021

Question Answer Deadline : Monday, 8 March, 2021

Category : Marketing and Branding

Country : USA

State : North Dakota

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