MRB-17666 - USA (Massachusetts) - Re-Engagement and Re-Enrollment Strategy Service - Deadline September 24,2020

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-17666

Government Authority located in Massachusetts; USA based organization looking for expert vendor for re-engagement and re-enrollment strategy service.

[A] Budget: Looking for proposal

[B] Scope of Service:

(1) Vendor needs to provide personalized intensive one-on-one coaching to assist in their re-enrollment and continued coaching to persist and ultimately graduate.
- Price for services shall be through a revenue share model. This will ensure the vendor has the shared interest in results while minimizing the University’s initial financial investment.
- Provide dedicated professional coaching to students to guide and assist in all aspects of return to school decision making.
- Be able to identify, reach, engage, and nurture stopped out students throughout the student life cycle (contemplating, apply, matriculate, register, re-enroll, graduate).
- Based on established and creative messaging, establish a strategic direction for comprehensive campaigns. The campaign strategies must be fully integrated across all media and response platforms to include geo-targeting, web, email, CTA’s, and social media.
- Develop compelling messages based on data gathered during initial outreach and surveying. Use these personal based messages for each audience across multiple platforms.
- Provide real time results analysis throughout each state of the outreach pipeline to allow for progress tracking and ROI.
- Optimize communications for all mobile devices including mobile phones, tablets and laptops.
- Vendor must maintain a consistent file format for data uploads and downloads. Describe the notification process to the university should the file format change during the contract period.
- The vendor must have a proven program for data security including a secure file transfer protocol system. Please explain the firm’s protocol.
- The vendor must have a proven ability to communicate effectively with the university’s CRM and SIS, and the ability to interface with third vendors to tag student support outreach to avoid duplication of messages. Please explain the firm’s protocol.
- All collateral must be demonstrated ADA compliant.
- The vendor is required to have cyber insurance and the university must be named as an additional insured.
(2) All the questions must be submitted no later than September 17, 2020
(3) The contract period will be for one year.

[C] Eligibility:

Onshore (US organization Only)

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office premises.

[E] Proposal Submission:

Proposal can be submitted via E-mail.

Expiry Date : Thursday, 24 September, 2020

Question Answer Deadline : Thursday, 17 September, 2020

Category : Marketing and Branding

Country : USA

State : Massachusetts

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