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MRB-17275 - Canada (Prince Edward Island) - Creative Agency and Management Services of Food Promotion - Deadline August 25,2020

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-17275

Government Authority located in Prince Edward Island, Canada; based organization looking for expert vendor for creative agency and management services of food promotion.

[A] Budget: Looking for proposal

[B] Scope of Service:

Vendor needs to provide creative agency and management services of food promotion for developing and delivering the promotion that will focus on the local Prince Edward Island consumer market in the Fall from mid-September to mi November. The promotion will be developed to challenge the local market to purchase Prince Edward Island seafood products, prepare the product at home and share the content (cooking, recipes, eating) on social media. The promotion will be kept simple for consumers: buy Prince Edward Island seafood, prepare at home, share the content on social media with contest hashtags and challenge family and friends to do the same. By following the guidelines of the promotion, consumer participants will be eligible for prizing.
- The agency will be required to develop the creative and contesting for the promotion, deliver and manage the promotion for the two-month period in market and complete the wrap up of the promotion that will include delivery of prizing to consumers and a final report on the promotion that will be delivered to the department contact.
• Project Creative and Design
o Developing project creative and promotion plan timeline
o Developing promotional materials
• Promotion Management
o Managing the daily details of the promotion
o Advertising and sharing the promotion on social media channels
o Awarding prizing to winners
• Post Promotion
o Delivering prizing to winners
o Submitting a final report on the promotion to the department

[C] Eligibility:

- Onshore (Canada Organization Only);

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Tuesday, 25 August, 2020

Category : Marketing and Branding

Country : Canada

State : Prince Edward Island

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