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MRB-15242 - USA (Nebraska) - Statewide Education and Public Awareness Services - Deadline March 4,2020

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-15242

Government Authority located in Nebraska; USA based organization looking for expert vendor for state-wide education and public awareness services.

[A] Budget: Looking for Proposal

[B] Scope of Service:

(1) Vendor needs to provide state-wide education and public awareness services on the need for organ and tissue donation
- To provide strategic marketing to carry out a campaign to raise awareness about the benefits of organ and tissue donation to residents,
- The campaign may include advertising, promotion, education and public relations in a variety of formats,
- The campaign may also encompass reaching out to television and radio stations, producing print and electronic advertising materials and utilizing websites and other online marketing opportunities. Select materials should be available in languages other than English,
- Due to the fluid nature of this solicitation and the resulting Contract, the percentage of time spent on the items delineated in the solicitation may change, with greater emphasis being put on different areas at different times,
- Contractor must provide a one-year media plan, including a summary of the plan, description of the overall goals and objectives, types of interventions to be implemented, who will complete the tasks, and the time frame of when objectives will be completed,
- Contractor must describe the effectiveness of activities outlined in the media plan, how the effectiveness will be measured and how the media plan will be monitored and evaluated,
- Contractor must describe its process to determine how materials will be created and the media avenues that will be utilized to target non-English speaking populations,
- Contractor must describe its annual process for assessing and modifying (when needed) the media plan.
(2) All the questions must be submitted no later than Feb 3, 2020.

[C] Eligibility:

- Onshore (USA Only);

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Wednesday, 4 March, 2020

Question Answer Deadline : Monday, 3 February, 2020

Category : Marketing and Branding

Country : USA

State : Nebraska

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